A few weeks ago I was thinking about all of the things that I wish our clients knew about our training program. Group training definitely makes it more difficult to educate your clients in comparison to one-on-one training. That is why it is imperative to have systems in place to make sure you are educating your clients as much as possible.
Here are a few good ways to increase client education:
- Educational speeches before, during and after training sessions
- Educational Handouts
- Email Newsletters and Blogs
- FB Fan Page Updates
We have always used these options, but more recently have started getting educational posters made. These posters highlight some of the most important aspects of our training program that we feel people should know. For example we have all of our Level 1 Corrective Exercises put together on a poster so that people can quickly reference them if they forget. (available as a PDF on our product Smart Group Training Volume 1 – Screening and Corrective Exercise)
I have also made the Top 10 List below into a poster and put it on our wall. This explains some of the things that I thought our clients should know.
Feel free to use this and edit for your particular business. Jared made some edits and used each point as a separate poster for his studio. Regardless of what you put and how you present it, I think having 10 of your beliefs for people to rally behind is a good idea to get everyone on the same page.
This is what I came up with for my business:
Top 10 Things You Should Know About Your CFR Training Program
- You can control the intensity of each workout with your own effort.
- Pain increases cortisol and cortisol increases body fat. There is no benefit to working out in pain. Avoid the painful patterns and train the non-painful patterns.
- Soreness is ok, but it’s not marker of a good workout. Just because you aren’t’ sore the next day, don’t think that you didn’t train smart
- Stacking fitness on top of dysfunction will only lead to injury or plateau. That is why we use the FMS screen to find your dysfunctions and work on cleaning up your weakest links
- Overtraining is a major contributor to lack of results and people quitting training. If you workout more than 3 times per week, it is highly recommended to take a recovery week every 5-6 weeks and do light training or complete rest.
- Lifting weights will not make women bulky!! It will make you strong and lean. Not lifting weights will make you frail and skinny-fat.
- You get much better results from doing a less challenging exercise in good form than you will from a more challenging progression in bad form. Form before intensity
- If your goal is fatloss, it’s important to know that you typically can’t out-train a bad diet
- Recovery is just as important as the workout. A good post workout meal, 7-8 hours of sleep, stress reduction, and tissue quality work are essential to a balanced program
- We are not going to do any sit-ups and crunches. Your lumbar spine is made to stabilize, not flex and extend repeatedly under load. We do stabilization exercises for the core, and if your form is right you are working your core on EVERY exercise that we select. Core training at it’s best is trying to maintain good posture under a load or force that is trying to alter that posture.
WHAT DO YOU THINK?? What did I forget, what changes would you make? We would love to hear what you think, so please post your comments below.