Browsing Category


Client Handout: Why We Go The Extra Mile With FMS Screening

A lot of our readers really liked the article 10 Things Your Clients Should Know About Your Group Training Program.

This article was well received because it illustrated important things that we need our clients to know.  Educating clients on your training philosophies is huge. Handouts are just another great way to get them to absorb vital information that will lead to their success and higher retention.

If you are using the FMS to screen your clients, they typically have a lot of questions. Once again, this is a great time for a handout.  This is especially good if you are screening large groups, or have employees administering screens who may not be as good at explaining the philosophies as yourself.

Once again, feel free to copy, paste, modify, and use.  We want to make your group training easier by sharing what we have learned.  I hope this helps!!



Cutting Edge Training Philosophies

Movement training is groundbreaking, and something that most trainers are unfamiliar with, but is the foundation of training.  You have to learn to crawl before you learn to walk, and most trainers are having you run and jump without the ability to crawl.  It is imperative to build a solid functional base for your body to perform at your best.  You can’t build a mansion on a shack foundation.

Increase Efficiency to Increase Results

Your body is much less efficient with dysfunctional movement patterns and asymmetries in comparison to moving well. By using the screen, we can find your weakest link and improve it, this will help accelerate your results and break through plateaus because of increased efficiency.

If You’re Not Assessing You’re Guessing

 Without a screen, how do you know what exercises are right and wrong for your particular body.  The truth is, if you’re not assessing you’re guessing. With a screen, we can narrow our plan of attack down to exactly what your body needs to achieve the best results in the shortest amount of time.

 Decrease Risk of Injury

You can’t get results if you are hurt.  The screen allows us to see what your chance of injury may be, and allows us to program the best workout possible to make sure that you stay injury free.

Know That Your Program is Working For You

Scoring criteria allows you and your trainers to see if your movement patterns are improving, or if the training program is having a positive or negative effect on your baseline movement.  This way you know what is happening with your training based on fact.  This a great tool to add to body composition measurements to see your results.

Getting More Referrals From Doing Less

The other day, my business coach emailed me asking me what is working well in my business.  Honestly, the answer should roll right off my tongue, but for some reason, I was at a loss for words.  I started thinking about all the things I do that I’m proud of, all the things I KNOW I do well, all of the things that have helped get results, and all of the things that generated the most leads and clients.  After reflecting on all the things we do well, I have come to the conclusion that much of our real success has come from the things we DON’T do.

How can one generate more clients by doing less?  Doesn’t make much sense at first, but just hear me out.  A majority of our success comes from doing the best practices and finding solutions for our clients.  Sometimes this means referring clients to someone who can better help them at that particular point in their journey to better health.  I try never to cross the lines with what I should be doing vs. what I want to be doing.

What exactly does that mean?  Simply put, I’m a geek when it comes to proper movement and doing whatever is necessary to get someone moving better.  I go to extreme efforts to be the best at my craft; I truly want to be the guy that can help mobilize joints with my hands, release trigger points at will, and cure cancer with the touch of a finger. That being said, I know I’m not the best person, nor am I qualified with the proper credentials, to best handle clients with those specific issues.  This is the perfect time to refer those clients to the qualified professionals who specialize in those areas.

By doing this, your clients then realize you care about their success, they get better results along the way, and you’ve helped establish yourself as a true professional within the community.

This process takes time to establish; it means you’ll have to work hard to find people you can trust and who carry the same belief processes you do.  You’ll have to wait until your clients start getting results.  When all of this is finally in place…YOU GET REFERRALS!

Referrals will begin to come from multiple directions.  Your clients will start referring.  The law of reciprocity almost guarantees that you’ll be getting a steady stream of referrals from the professionals you’re currently referring your clients to.  Their friends start referring.

Sometimes doing less, really honing in on something that you’re passionate about, and doing that one thing better than anyone else makes a huge difference.  The point here is to find your niche and provide solid results.  After that, start networking to find professionals who can help you and your clients.  The foundation is solid to move forward from there.  Simply start referring your clients to help them achieve better results, and the referrals will start coming in each and every month like clockwork.

Client Handout: 10 Things Your Clients Should Know About Your Group Training Program

A few weeks ago I was thinking about all of the things that I wish our clients knew about our training program.  Group training definitely makes it more difficult to educate your clients in comparison to one-on-one training.  That is why it is imperative to have systems in place to make sure you are educating your clients as much as possible.

Here are a few good ways to increase client education:

  • Educational speeches before, during and after training sessions
  • Educational Handouts
  • Email Newsletters and Blogs
  • FB Fan Page Updates

We have always used these options, but more recently have started getting educational posters made. These posters highlight some of the most important aspects of our training program that we feel people should know. For example we have all of our Level 1 Corrective Exercises put together on a poster so that people can quickly reference them if they forget.  (available as a PDF on our product Smart Group Training Volume 1 – Screening and Corrective Exercise)


I have also made the Top 10 List below into a poster and put it on our wall.  This explains some of the things that I thought our clients should know.

Feel free to use this and edit for your particular business. Jared made some edits and used each point as a separate poster for his studio.  Regardless of what you put and how you present it,  I think having 10 of your beliefs for people to rally behind is a good idea to get everyone on the same page.

This is what I came up with for my business:

Top 10 Things You Should Know About Your CFR Training Program

  1. You can control the intensity of each workout with your own effort.
  2. Pain increases cortisol and cortisol increases body fat.  There is no benefit to working out in pain.  Avoid the painful patterns and train the non-painful patterns.
  3. Soreness is ok, but it’s not marker of a good workout.  Just because you aren’t’ sore the next day, don’t think that you didn’t train smart
  4. Stacking fitness on top of dysfunction will only lead to injury or plateau.  That is why we use the FMS screen to find your dysfunctions and work on cleaning up your weakest links
  5. Overtraining is a major contributor to lack of results and people quitting training.  If you workout more than 3 times per week, it is highly recommended to take a recovery week every 5-6 weeks and do light training or complete rest.
  6. Lifting weights will not make women bulky!! It will make you strong and lean.  Not lifting weights will make you frail and skinny-fat.
  7. You get much better results from doing a less challenging exercise in good form than you will from a more challenging progression in bad form.  Form before intensity
  8. If your goal is fatloss, it’s important to know that you typically can’t out-train a bad diet
  9. Recovery is just as important as the workout.  A good post workout meal, 7-8 hours of sleep, stress reduction, and tissue quality work are essential to a balanced program
  10. We are not going to do any sit-ups and crunches.  Your lumbar spine is made to stabilize, not flex and extend repeatedly under load.  We do stabilization exercises for the core, and if your form is right you are working your core on EVERY exercise that we select.  Core training at it’s best is trying to maintain good posture under a load or force that is trying to alter that posture.

WHAT DO YOU THINK??  What did I forget, what changes would you make?  We would love to hear what you think, so please post your comments below.


Steve Long